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Started by two British Triathletes in 1994, we’ve always been about making effective products for our fellow endurance athletes. Competing themselves in some of the world’s toughest competitions, they knew that first and foremost the product had to work but also that products used during sport need to have a light flavour, be stable in the stomach and practical to use. This no-nonsense approach means our products are always 100% fit for purpose.

High5: Welcome
High5: New Collection
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